Why do we like this branded beer glass as marketing idea?
Free Gift. Gift with purchase concept was always a good promotional idea for any brand. The point is that customers usually have a huge selection of products they need. There are really few products which are unique and have no any analogs. Therefore when choosing among all brands customers usually pay more attention too quality and price but offering free gift with purchase you will win over any customer!
Practicality. There are a lot of kinds of promo gifts for drinks companies. For example except drink glasses you can offer bottle openers, bottle stoppers, drink coolers and so on. But anyway branded beer glass is the best promo item for beer marketing campaign. This gifts will be used for exact product and at all the time when customers drink their beer.
Brand Exposure. Despite our design’s preference’s we never throw items like this away. This branded beer glass can be combined with other your glasses really bad, but anyway you will use it. Understanding this typical behavior of your potential customer you will find out what a big brand awareness you can achieve. Just imagine that every time customers will open the shelf with glasses they will see your branded beer glass. And every time they will use it, they will think about your brand. This can lead to a bunch of repeated purchases.
Custom made whiskey glasses not only capture the essence of your liquor, they also showcase your brand’s depth and specialization in this field. By serving your rum in a signature, custom-made glass, your brand brings its small piece of history to the present (and even to the future).
Why is an on-pack gift great as a marketing incentive?
Point of sale promotion. This glass could be used in bars or at home on display in your drinks cabinet to promote your whiskey brand. When buying a glass of this specific brand of whiskey, customers tend to like their drink served with a matching glass to accompany the drink. Therefore, this premium glass will be on show to more customers, the nicer looking the glass, the more likely the customer will buy this rum.
Increase the perceived value of the product. This means that customers are more likely to pick a specific product over competitors in the same industry. By offering an on-pack gift that is used together with the actual product along with a premium packaging, the perceived value is increased even further.
Brand awareness. Because of its novelty factor, this promo glass will interest customers to buy, because it offers more than other whiskey brands at that time. With the higher level of interest about a premium item, the more recognition your brand will receive if you stamp your logo on it.
If looking for a really useful product that’s small, handy and can be fully customised, then this bar blade may do just the trick.
As a fantastic marketing idea for the drinks industry and any industry giving away this practical product, this bottle opener has its advantages. Made out of a sturdy stainless steel material it’s durable and will serve your customers for a long time!
Why use this premium bar blade for merchandise?
Boost your sales. Giving these branded bottle openers as a gift with purchase can help you achieve competitive advantage and increase your sales as all customers love free gifts. Customers will definitely want to get this useful bottle opener and customers will remember your brand for giving away gifts. Practicality. This durable marketing gift can provide you with long term advertising due to its good quality material and your brand logo placed on it. It can be good for on-pack promos and also can be used as a bar blade meaning its practical for use in bars, gatherings with friends and family, and for personal use. Brand visibility. At a time when ordinary bottle openers would take a place this item is so compact that it can be fit into your customer’s pocket. Considering this, your customers will see your brands logo on this bottle opener every time.
A common marketing gift is the umbrella. Beside the standard umbrella which we all know, there are nowadays also some new variations on the market, which might be interesting for you. Read more below about the latest trends in marketing umbrellas.
LED umbrella
A new feature in umbrellas is adding an LED light. This can be done in various ways, as shown in the picture above. These items are ideal as a marketing umbrella since they have space for logo’s or slogans. But due to the new features it will certainly attract more attention.
Changing print on an umbrella
Another new feature we found for marketing umbrellas is the changing print. This function can be applied in various shapes and colours. For example, small bottles around the outside of the umbrella which will change colour when the rain falls on it.
Customisable handles of marketing umbrellas
The latest trend in marketing umbrellas is a customised handle. A handle can be easily customised to different shapes, beside a sword handle it is also possible to change it in the mascot of your company or club.
There are always kings of barbecue on sunny days that can cook the meat like no one. They love to surprise their guests and make them happy by preparing delicious grilling. Your clients are certainly part of them! These custom canvas aprons are a high-quality product idea that will contribute to a lovely barbecue experience for your customers.
The apron attaches very easily around the waist and neck. It will not only allow the user to cook without getting dirty, but also permit him more ease in handling cooking tools.
We like the practicality of the apron. It has been designed with several pockets and hooks for hanging cooking utensils for meat and dishcloths. Your customers will enjoy cooking safely thanks to this thick and heat resistant product.
Why do we like these custom bistro aprons?
High-quality. The first thing that catch our attention when looking at these barbecue aprons is that they are made of a very high-quality material, and can therefore be used for a couple of years. Brand visibility. Branding this product with your logo is a perfect marketing idea to improve your brand awareness efficiently and in any occasion, while adding value to your company.
One of the most important aspects of marketing for any company in the service sector is to brand their products so that it is exposed to the public. This will enable our brand to expand its visibility which will mean that the public will be more aware of who we are and what do we provide. The most common products that can be branded in cafés and bistro's are: napkins and cutlery. These are items that our customers will use every single time they come in to our cafes. Branding these products will enable them remember who we are.
How does branding products as our marketing strategy enable our company to raise brand awareness and revenues in the near future?
Well, it is known that if we don’t invest as much in marketing our brand properly, we will not be able to gain as much clients as possible as they will always head to our close rivals. There are many ways that we could attract these customers to our business, but firstly and most importantly we need to make sure that they will remember who we are. Just by adding our logo to simple products will ensure this and give a great image of our brand.
If we don’t throw out our brand name to the public, not many people will know what we do and why we are different from others.
Revenues will come through an efficient use of our marketing campaign which includes using merchandising strategies.
With the ongoing buzz about the MCFC's road to a football title, Wolf Blass and Manchester City Football Club are coming together to execute a co-branding line of premium merchandise for their consumers and fans all around the world.
Premium Merchandise - MCFC Football Jersey
Wolf Blass and MCFC have printed their logos on the clothing which is an ideal way of increasing their brand awareness. With both the traditional football jersey design and fashionable tees available, these premium products are bound to capture the attention of your consumers as well as fans.
There are many ways of printing logos onto shirts:
Any product item at Duty Free is a real looker. It is so easy to get lost in time when you are in this store anywhere in the world. Their displays are fabulous; there is a huge variety in terms of the products. The gifts with purchase merchandise are at the best spots too. It’s great when shoppers do not have to move items to find the ones they like.
3 Perks of this Item at a Duty Free Store
Elegant-looking. The coloured rim shot glass is unique and has the Skyy Vodka identity embedded to it. This is what makes it look presentable and posh. The packaging of such gift is very important, as it will affect the image of brand and value of your merchandise.
All-in-one GWP. These types of shot glasses can be given in sets for every purchase. Customers can now enjoy the liquor with more people using similar glasses. They do not have to buy new. Thus, it creates additional and nice advertising for brand.
Well-placed Brand Logo. They are absolutely eye-catching and impossible to miss. However, they don’t need to do it to find the brand name as it is located at the front face of the shot glass. It can definitely help increase brand awareness whenever people use it.
Umbrellas make a great GWP because it is practical for daily use and almost everyone needs to use it. Be it a rainy day or a sunny day, an umbrella would definitely come in handy. The thing that makes this gift a favorite for marketing managers is the fact that it is easy to customise. The umbrella can be made into many different designs to suit your brand image.
Why use umbrellas as a GWP?
An umbrella is a simple product. So why do marketers use umbrellas as marketing gifts? Although people may find it a chore to bring an umbrella out, it is still an essential item when it comes to unforeseen weather. People have high-perceived value of umbrellas as it looks expensive and sturdy. People feel that companies who give umbrellas are generous with their gifts. Furthermore, umbrellas are handy products that everyone would definitely need to use.
Branding your GWP!
Umbrellas can be customized to suit your branding requirements. The color of the umbrellas can be chosen according to your logo or company color. Slogans or contact information can also be printed on the umbrella itself. These branded umbrellas could then be used as free walking advertisements for your company. Enhance brand awareness when people use these umbrellas in public. Those who come across this GWP would then be able to learn about the company. Brand recollection happens when people continually use the umbrella as they need it.
Branded umbrellas are an inexpensive way of gaining more attention for your business. Out of curiosity to what information is printed on the umbrella, people may go closer for a better look. This way, they would be able to understand more about the company. Using items in such a way can help boost sales greatly for the company. Since umbrellas can be carried around anywhere, they may even be used overseas. Brand name of your company would then be even spread beyond your country’s border to other countries.
Lapel Pins are a great and customisable premium item for any kinds of sports or festive events, especially for awardings & internal giveaways. Recognise customer loyalty, gifts, giveaways and repeat purchase encouragement.
Advantages: Bespoke shape, material & colour that can make many different types of lapel pin
Cloisonné Pin
Jewelry-like appearance with high perceived value
Great choice for any design that has clearly separated colours
Metal sheet in any preferred colour is stamped to create a raised outline of the design.
The buried areas are then filled with powdery glass-like colour resins where each colour is filled separately and fired in an oven at 1700 degrees. This gives the cloisonné pin a hard, glossy finish that simulates jewel tones.
