Promotional Campaign GWP: Wine Bottle Cooling Sleeve

The drink industry is highly competitive and hence brands often need to distinguish themselves. One efficient way is through special packaging.Wolf Blass, a famous wine, is one of the most sought-after and consumed liquors in the world. 

This cooler sleeve has plain and classy colours with its brand name printed on it. It acts as an advertising tool as it is sufficiently attractive to capture the attention of consumers in the store. Besides being eye catching, the cooler can be reused to keep the bottle chilled on the way to parties due to its insulating factor.

Genuine Leather for DIY Therapy: The THEORY BELT

HEALING THROUGH CREATING

A study has been conducted which proves the positive effect of crafting to the human brain. Whenever someone engages into crafting, there is an increase of dopamine production within our bodies which improve our mood and disposition. Crafting also improves how we feel about performing particular tasks. According to a CNN report, Psychologists believe a strong sense of self-efficacy is key to how we approach new challenges and overcome disappointments in life.

Engaging in crafting is also unique in its ability to involve many different areas of your brain. It can work your memory and attention span while involving your visuospatial processing, creative side and problem-solving abilities. Through our THEORY DIY Belt, your mind and personality can highly benefit more than your wardrobe; now that’s getting more than what you’ve paid for. It is a perfect activity for aging individuals to engage in as it activates different types of neurons left untapped as we get older; a great exercise for the mind to improve our mental and physical state for the long run.

We guarantee that our THEORY DIY Belt will last many many years and can still retain the beauty you have crafted with your bare hands.We only include the best Genuine Leather in our kits backed by the experience of the pioneering tanneries that have been in this industry for over 8 years. With this project, we aim to make every man appreciate the craftsmanship than goes into making a subtle piece of fashion. The project hopes to elevate our level of quality when it comes to picking out the best belt for our wardrobe while reaping the emotional benefits to be earned in creating it yourself.

THEORY DIY Belt aims to improve what is on the inside more than the outside. For a healthier mind amidst the fast-paced modern world; now that’s a fashion statement we should all live with.

Marketing Strategies: Using Merchandise for POS Visibility

With thousands of different wine merchandise and wine varieties to choose from in an already saturated industry, it can be hard for wine brands to stand out to their potential customers that past their brand everyday.

A regular customer who is perhaps not as familiar with wine as an expert, will at times find it different to know which wine is best to choose from on the shelf. A wine campaign that has an on-pack freebie gift or has a price promotion is more attractive to purchase over others, or to at least to try. And these wine promo stirrers are the perfect free gift to complement your wine, especially when enjoyed with ice!

Wine gifts and how can they increase your product sales?

Brand value. Customers love receiving free gifts no matter how small, and they will always make the customer exhibit a more positive experience when buying your product, which is more likely for them to return.
Branding potential. Small wine promo gifts such as this stirrer, are useful when making and mixing drinks. Stirrers especially can be custom packaged, shaped, coloured and can be made to feature cool designs that show off your brand.
Incentive product. With a free wine gift attached that matches your wine brand, it acts as a great incentive to make customers try out your brand. This type of wine campaign could be the marketing tool that will successfully push the client to try and buy your product. In general it’s a great way to get a stronger foothold in the market.

LIMITED EDITION: Offering Collectible Merchandise to your Consumers

Custom made liquor glasses not only capture the essence of your liquor, they also showcase your brand’s depth and specialization in this field. By serving your rum in a signature, custom-made glass, your brand brings its small piece of history to the present (and even to the future).

Why is an on-pack gift great as a marketing incentive?

Point of sale promotion. This glass could be used in bars or at home on display in your drinks cabinet to promote your liquor brand. When buying a glass of this specific brand of whiskey, customers tend to like their drink served with a matching glass to accompany the drink. Therefore, this premium glass will be on show to more customers, the nicer looking the glass, the more likely the customer will buy this rum.

Increase the perceived value of the product. This means that customers are more likely to pick a specific product over competitors in the same industry.  By offering an on-pack gift  that is used together with the actual product along with a premium packaging, the perceived value is increased even further.

Brand awareness. Because of its novelty factor, this promo glass will interest customers to buy, because it offers more than other whiskey brands at that time. With the higher level of interest about a premium item, the more recognition your brand will receive if you stamp your logo on it.

Merchandise for Function: Kitchen Products as GWP

Chopping boards are an essential item in the kitchen. Being used nearly daily, they can function as a centerpiece and make a great Kitchen Promo Idea. These Custom Shaped Chopping Boards offer a stunning design with wood and stone.

This Unique Promotional Product consists of two different materials. One half is made of wood, while the other side is made of a stone material, looking like white marble. 

Why do we like this Kitchen Promo Idea?

Additional Customers: Because this is such a trendy item at the moment, customers who are looking for the newest addition to their kitchenware might be attracted to this unique cutting board. Using promotional items such as these custom shaped chopping board as Gift with Purchase will definitely make you stand out from all your competitors who don’t offer anything extra.

Design Appeal: The use of two different materials gives this cutting board an absolute “edge”. It combines the rustic look of the wood with the luxurious look of the marble. The copper red or leather strip for the handle give it a finishing touch. There are many different shapes and sizes, so it’s easy to find a shape that best fits your Company Promotion.

Good promotional product: There is much Branding Space on the cutting board. For example, your logo or slogan could be heat branded onto the wood part, or carved into the marble side. Either option will make your brand be noticed!

GWP Merchandise for Premium Liquor Campaigns

Here are some merchandise you can include in your choices for GWPs

• Custom Drinks Glass

• Bottle Stopper

• Custom coasters

Stylishly designed and reusable, they are a great decorative addition to any drinks occasion.  In terms of Utility the gifts work well.

Coasters are capable of protecting table surfaces from condensation and potential scratches by providing a place for drinks to rest upon.
Bottle Tops can be used to replace the standard top of your bottle to give a higher end feel for storing the drinks at home between drinks.
Custom Drinks Glasses play a large part in how different drinks are consumed.   See the Belgian Beer blog for more info.

Amazing Backpacks for your Premium Brands

How can your brand benefit from this Innovative Backpack?

With this wisely crafted bag, your company can enjoy great benefits as it helps in getting your business farther. Here are some of the benefits your brand will enjoy:

Design Appeal. With a sturdy outer shell and a modern design, this merchandise is sure to be received well by consumers.

Unique but effective. Most backpacks are limited to the luggage space it offers. Unlike the others, the Diamond backpack  comes with the unique feature of both speakers and a charger, an addition well suited for these kinds of items.

Brand Exposure. Travel bloggers are sure to love this product. And with their use of the word of mouth, and extensive customer reach through social media, this will help in popularizing your brand.

Attract Customers. With the design and functions included with the innovative backpack, customers will want to have one of their own that can lead them to your business, introducing new customers to your brand.

Boost your sales. This innovative backpack can be offered as a gift for your customers. Making it a great campaign to boost sales figures. It can also be offered during sales event such as: Anniversary promotions.

Good Promotional Product. Having a backpack for your customers helps in promoting your brand. With features our backpack offers, audiences are sure to take notice of the your label through our product.

Creating Multipurpose Merchandise: GWP Ideas for Premium Campaigns

Whether you’re off to a picnic, BBQ, party or going camping this summer, customisable bottle openers are an essential item to take. The following unique range of bottle openers have been customised for leading beer giants, Corona, Heineken, Stella Artois and Budweiser. These excellent branded gifts would be ideal to give to customers for a summer drinks promotion.

Why are customisable bottle openers beneficial for a drink merchandise?

Eye-Catching Design: With the drinks market being a highly competitive one, it is important to make sure your brand stands out. These eye-catching designs will attract customers old and new, consequently stimulating sales. They also make a great collectible for beer lovers.

Practical: Other than their appealing designs, these simple yet practical products can be easily carried around and used at your own convenience.

Brand exposure: Showing your logo on a product leads to an increase of brand awareness. Thus, it can be viewed by anyone once exposed, making them curious about what other products are on offer.

POS Display Merchandise Ideas: LED Bottle Glorifier

When we trying to advertise a luxurious drink brand we could use different POS to be able to promote our brand in different locations. For instance, if we think of a luxurious alcoholic drink; we could use a special point of sale to advertise it in clubs. A great example of point of sale we could use is a LED bottle glorifier. This promotional product will enable your brand to be seen in clubs where your drink will be consumed at most times. This can be placed on tables or even in bar shelves. This kind of product has an amazing visibility which will increase your brand awareness.

We can see an example of this point of sale below:

So, what is a point of sale and how can it help you out in marketing your brand?

POS stands for point of sales. The idea behind the usage of point of sales products is to attract customers to the point of purchase as well as increasing the visibility of our brand.

A point of sale in marketing will always generate new product awareness, trial and purchase if both of these two steps are done properly. We always need to find different ways of presenting our products to our target market. Normally, people admire the way products are packed and presented to them to generate them an interest of purchasing. If we compare the big clothing brands the way that they use high-end packaging we could really tell the difference and quality compared to small shops.

In this situation, this LED bottle glorifier is tremendously unique to present our drinks in clubs, firstly because it is high-end and therefore can be pricy and secondly it looks amazingly great to display our products. This kind of POS really will catch customers attention as it also includes LED light that will stand out even when the club lights turn off.

Functional Merchandise: Premium Corkscrews

To find a unique way to promote your brand within your wine promotions is not always easy, but this bottle corkscrew can help you to gain more attention to your campaign. To use a promotional product, which can be directly used with your product, can gain you a big increase on your sales and the awareness of your campaign.

This great corkscrew is very useful. You can fold it back up again to have not just a nicer design as any other corkscrew, but it also can stand alone, so you can put it better onto a shelf and do not need to hide this in any draw anymore. Its design of a bottle makes the costumer wants to show it to their visitors, which will be a reason why this will boost your wine promotions and why your costumers and potential costumers will talk about your marketing campaign and your product.

Why should you think about such a product within your Wine Campaigns?

Unique but effective. Its unique shape of  a bottle makes this corkscrew to a attention magnet. Everyone will be looking at it, as you do not expect a corkscrew to be designed like that.

2 Options in 1. It is true, you can not only open wine with this corkscrew, you also can open beer bottles without getting an other tool. Perfect for a sit together with a bunch of people, or for a big dinner.

Makes brand more important. This corkscrew is nothing you want to hide in a draw, which will just be taking out the 2 to 5 times a day, its been used. This corkscrew will be shown to any visitor or to any wine connoisseur your costumers know.

Additional costumers. Costumers, who did not choose your product before, might would choose your product, if they get such a unique corkscrew to it.