LIFESTYLE

Genuine Leather for DIY Therapy: The THEORY BELT

HEALING THROUGH CREATING

A study has been conducted which proves the positive effect of crafting to the human brain. Whenever someone engages into crafting, there is an increase of dopamine production within our bodies which improve our mood and disposition. Crafting also improves how we feel about performing particular tasks. According to a CNN report, Psychologists believe a strong sense of self-efficacy is key to how we approach new challenges and overcome disappointments in life.

Engaging in crafting is also unique in its ability to involve many different areas of your brain. It can work your memory and attention span while involving your visuospatial processing, creative side and problem-solving abilities. Through our THEORY DIY Belt, your mind and personality can highly benefit more than your wardrobe; now that’s getting more than what you’ve paid for. It is a perfect activity for aging individuals to engage in as it activates different types of neurons left untapped as we get older; a great exercise for the mind to improve our mental and physical state for the long run.

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We guarantee that our THEORY DIY Belt will last many many years and can still retain the beauty you have crafted with your bare hands.We only include the best Genuine Leather in our kits backed by the experience of the pioneering tanneries that have been in this industry for over 8 years. With this project, we aim to make every man appreciate the craftsmanship than goes into making a subtle piece of fashion. The project hopes to elevate our level of quality when it comes to picking out the best belt for our wardrobe while reaping the emotional benefits to be earned in creating it yourself.

THEORY DIY Belt aims to improve what is on the inside more than the outside. For a healthier mind amidst the fast-paced modern world; now that’s a fashion statement we should all live with.

GWP Ideas

In-Store Merchandise: Sunglasses by Jim Beam

In store marketing gifts are great to raise the sales of your products in a short time and without big and expensive marketing campaigns. 

How can custom sunglasses help in raising your sales?

Custom sunglasses are fantastic promotional products. When you use them as an on pack gift like this, you will influence the consumer in his buying behavior directly in the store. This way you can raise your sales and increase your product recognition.

If you want to use custom sunglasses to reach as many potential customers as possible and therefore increase your brand’s awareness, it’s best to give branded sunglasses away as free giveaway.

Another amazing way to use custom sunglasses is to offer them with your logo printed on the cover as branded merchandise in your shops or in your online store.

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In general, custom sunglasses are fantastic promotional items. They offer a great branding area on the cover to print whatever you want on them. It’s easy to print your logo, your artwork or your products on it. Besides, they are also available in many different materials and colors.

GWP Ideas

Affordable Merchandise: Functional Bistro Aprons

There are always kings of barbecue on sunny days that can cook the meat like no one. They love to surprise their guests and make them happy by preparing delicious grilling. Your clients are certainly part of them! These custom canvas aprons are a high-quality product idea that will contribute to a lovely barbecue experience for your customers.

The apron attaches very easily around the waist and neck. It will not only allow the user to cook without getting dirty, but also permit him more ease in handling cooking tools.

We like the practicality of the apron. It has been designed with several pockets and hooks for hanging cooking utensils for meat and dishcloths. Your customers will enjoy cooking safely thanks to this thick and heat resistant product.

Why do we like these custom bistro aprons?

High-quality. The first thing that catch our attention when looking at these barbecue aprons is that they are made of a very high-quality material, and can therefore be used for a couple of years.
Brand visibility. Branding this product with your logo is a perfect marketing idea to improve your brand awareness efficiently and in any occasion, while adding value to your company.

Innovative Merchandise

Functional Merchandise: Premium Corkscrews

To find a unique way to promote your brand within your wine promotions is not always easy, but this bottle corkscrew can help you to gain more attention to your campaign. To use a promotional product, which can be directly used with your product, can gain you a big increase on your sales and the awareness of your campaign.

This great corkscrew is very useful. You can fold it back up again to have not just a nicer design as any other corkscrew, but it also can stand alone, so you can put it better onto a shelf and do not need to hide this in any draw anymore. Its design of a bottle makes the costumer wants to show it to their visitors, which will be a reason why this will boost your wine promotions and why your costumers and potential costumers will talk about your marketing campaign and your product.

Why should you think about such a product within your Wine Campaigns?

Unique but effective. Its unique shape of  a bottle makes this corkscrew to a attention magnet. Everyone will be looking at it, as you do not expect a corkscrew to be designed like that.

2 Options in 1. It is true, you can not only open wine with this corkscrew, you also can open beer bottles without getting an other tool. Perfect for a sit together with a bunch of people, or for a big dinner.

Makes brand more important. This corkscrew is nothing you want to hide in a draw, which will just be taking out the 2 to 5 times a day, its been used. This corkscrew will be shown to any visitor or to any wine connoisseur your costumers know.

Additional costumers. Costumers, who did not choose your product before, might would choose your product, if they get such a unique corkscrew to it.

GWP Ideas

Affordable Merchandise: Functional Tritan Cups for Brand Visibility

Why you should consider promotional plastic cups for your campaign?


Tritan cups are just great as an item for your marketing campaign which will increase brand visibility and the image of the company. This product can be associated not only with alcoholic brands and beverages, but also with soft drinks and non-alcoholic. It can be perfectly utilised for promotion in bars, at outdoor events, corporate parties or banquets.

Plastic cups come in high end packaging giving a VIP feeling to the product and adds perceived value. The packaging can be completely customized with your brand requirements and go along with your corporate style.

These types of cups are a great idea because:

1. For production we use a special type of high quality plastic – Tritan. This is very flexible and a durable material which makes the cups almost unbreakable! This is a great advantage and it allows you to use plastic cups for outdoor events.

2. Cups can have any classic shape such as wine/champagne/cognac glass and are available in any standard volume – e.g. 350 ml, 600 ml, 650 ml. You could even have a rocking whiskey glass or in fact any the shape to fit your design and requirements. It’s completely customisable!

3. Good quality material gives a high end feel and sophisticated look.

4. Available in different translucent colours and 1 colour logo printing on the cup.

5. Tritan is the best plastic material and most suitable for production of tableware, as it is totally food safe.

GWP Ideas

Functional Merchandise: Premium Products for the Traveller

Travelling is a growing hobby amongst people these days. Thus, many companies are considering travelling gift ideas for their promotional marketing and giveaways. With more people travelling, your target audience grows rapidly and these gift ideas for great for kids and adults alike. Thus, you do not need to worry about your target audience because it is suitable for everyone and every occasion.Some products never go out of fashion, take for example the pillow GWP. The pillow might be the ideal promotional product for your company, read more below.

 

The promotional pillow is a great product to boost your marketing activities. The pillow offers a large space to promote your activities, as shown on the pictures the large space is ideal to place a large image of your logo and there might even be space to place your slogan and address of the company. In case you might not like the standard square pillow and want something more standing more out of the crowd. How about the pillow shown below. In the shape of the logo of your company. It might require a bit more design work but the unique shape will definitely add more value to the pillow. 

GWP Ideas, Innovative Merchandise

Merchandise for Spring: Premium BBQ Sets

With Spring upon us BBQ season has begun and will play a strong part in our campaigns all through the summer. Make sure you have all the Barbecue Tools in your home in order to be a real pro during the blazzing summer heat – be sure to show off your cooking skills to your friends.

BBQ’s are popular in many countries around the world and a BBQ tool box set is a perfect corporate gift to give out to your employees or valued customers as a spring gift.

It is very easy to print the logo or slogan of a company on the box set as well as on the handle of each tool. These items have a long product life if sourced using realiable  material.

Customers or employees who receive BBQ tools as a gift will be ecstatic. BBQ manufacturer’s could offer a free BBQ tool set as a premium product with the purchase of a brand new BBQ grill. Dont forget to include your company’s logo on the box set and tools, in order to increase your brand visibility.

There are an immense variety of barbecue tools, such as skewers,  tools to handle food on the grill,  or utensils to clean the grill. There are just as many packaging options, from custom plastic cases, to Nylon fold up holders, to simple disposable cardboard packaging.

 

GWP Ideas

Functional Merchandise: Branded Chopping Boards

Why use the Cheeseboard or Chopping board as  merchandise products?

Oatcakes, Chutneys and Cheese go well with Wine! What a smart way to enhance customer’s experiences when they enjoy the brand’s product. Simply pack the other matching or related items into the promo pack capture attention in the stores.

 

 Attractive Packaging

We like how the brand displays its contents in the pack, such arrangement provides clear visibility. Excellent choice of color adds value to the promo pack, drawing more customers, increasing sales for the company.

Branding

The cheeseboard with its brand logo will serve as a brand reminder for customers whenever they use it. Brilliant marketing move by the company. However, we feel that the perceived value of this promo can be further increased if brand logo is engraved on wooden handle of the cheese knives.

Innovative Merchandise

Merchandise Ideas: Unique and Iconic Headphones

Excellent idea for your brand placement: High-end Headphones. Do you see how featureless print “wireless headphones” can be perfectly replaced by your corporate logo? We definitely do. That is why we advice you to choose this very product for your marketing campaign.

High-end headphones like the ones in this blog boast extraordinary sound, build quality, and comfort for music lovers. With impressively clear accuracy, their sound profile tones are hard to resist.

A great variety of business should consider the implementation of this  promotional idea: a recording studio, music store, electronic music production and DJ school, any store selling techniques. They can be used as present, given with purchase over a certain amount of money, or as a giveaway in the honor of your company’s anniversary, or for internal marketing, as a holiday gift to your best employees.

Classy Merchandise: Backpacks for Matua

Functional Packs, The benefits and the uses to drive sales:

  • Increase Perceived Value – As a brand has status, it emboldens that status with functional products, and merchandise. This is especially true for liquor merchandise.

  • Purchase with purchase – A great use for functional bags such as these is purchase with purchase. Liquor merchandise is often used this way to drive sales via a discounted bag or bottle alongside a purchase of another item. Shoes is a popular example of this. Purchase with purchase is a great way to add value to your product, increasing sales.

  • Brand exposure -As eluded to previously, brand exposure is essential for any marketing campaign. In the growing liquor products industry, it can be hard to get your foot in the door. Using functional products for liquor merchandise is a great way to expose those less known brands, ultimately driving sales.

  • Varied product portfolio – Adding products to your portfolio can really flesh out your brand, an empty web shop never fares well for businesses, and using functional products for retail purpose is a great way to expand your product portfolio, while simultaneously benefiting your branding potential. These bags show a great way to do this with many types.