Merchandising Solutions for your Brand: Premium Bags

Choosing the right kind of merchandise is crucial for any brand of liquor. One has to be very practical and creative at the same time. As a marketer for your product, one must always keep in mind that the only way for your brand to flourish is to incorporate your brand to the daily life of the ordinary person.

The best merchandise is always the one that can be used to improve our daily life. One prime example is through backpacks or bags. This type of product is very appropriate for any brand since it has a lot of room for creativity and innovation. There are a lot of types of bags to choose from; your choices for the next best merchandise are infinite.

Through bags, your brand can easily blend into the everyday life of a person. Embedding your brand into these bags will expand its coverage and reach as it is exposed in public. The important thing about these types of merchandise is to make sure that the design and structure of every bag produced reflects the right characteristics about your brand-- For a premium brand of alcohol, use premium materials and fabric as well.

Be updated about the latest possibilities for liquor brand merchandising here at Merch and Effect. The possibilities keep on as far as the imagination of a driven individual can go. Join and follow us, as we make one day at a time better with our innovative merchandise

Merchandising Solutions: Classy coasters for your Liquor Brand

Ambience plays a large role in the dining experience and it is made out of minute details. Minute details that when combined, creates an meaningful impression to the diners.

It means that even a small detail such as a coaster, when made beautifully, can play a part in this impression.

Coasters are a great brand awareness tool as they can be made into a lot of designs and premium materials such as leather, wood, glass - the list goes on. Most people are generally attracted to expensive looking items and having your coasters exude that air of luxury will certainly draw their attention to it and to your brand.

What's great about them is that they can be given as practical gifts that can be used at home, in the bar, and even in the office. A coaster set is a versatile gift that appeals to a wide range of demographic given their practical function of protecting your surfaces from stains and drips in addition to their novel designs.

Coasters also make a great brand introductory tool especially when used in a bar or restaurant without being too forward and eager. Since they are made from premium materials, these coasters can last through everyday use and re-use and can significantly reduce the amount of biodegradable resource that you may have been using for years by opting for paper products to protect your surfaces.

At Merch and Effect, we know the importance of creating a lasting impression even through tiny impressions such as a coaster. We take in the image of the brand and match our designs to the brand's personality and execute it with suitable and premium materials that will surely put your brand in the best light.

Lifestyle Merchandise - Fedora Hats for your Holiday Campaign

What kind of companies should offer this marketing gift?

This is a  gift that is suitable for companies who are more towards lifestyle. It is one product that companies can offer not only in summer for the beaches, but also for nightclubs and bars; perfect for any beach wear or alcohol companies.

How these fedora hats work better than other merchandise?

These fedora hats can really help your company stand out because:

• They look stylish, so your audiences will actually be willing to wear them out

• You can customize the color or the band logo to suit a particular theme of your company

• It is relatively low cost and branding is not overly extensive

Even though it can be a staple product, people still love it. So you get the best of both worlds by having a promo gift that not only has great economical value for your company and also works brilliantly to get your brand name across.

Custom Whiskey Glasses for your Campaign

Custom made whiskey glasses not only capture the essence of your beer, they also showcase your brand’s depth and specialization in this field. By serving your whiskey in a signature, custom-made glass, your brand brings its small piece of history to the present (and even to the future).

Why is an on-pack gift great as a marketing incentive?

Point of sale promotion. This glass could be used in bars or at home on display in your drinks cabinet to promote your whiskey brand. When buying a glass of this specific brand of whiskey, customers tend to like their drink served with a matching glass to accompany the drink. Therefore, this premium glass will be on show to more customers, the nicer looking the glass, the more likely the customer will buy this whiskey.

Increase the perceived value of the product. This means that customers are more likely to pick a specific product over competitors in the same industry.  By offering an on-pack gift  that is used together with the actual product along with a premium packaging, the perceived value is increased even further.

Brand awareness. Because of its novelty factor, this promo glass will interest customers to buy, because it offers more than other whiskey brands at that time. With the higher level of interest about a premium item, the more recognition your brand will receive if you stamp your logo on it.

Innovative Solutions: Custom Coasters for your Campaign

There’s nothing worse than finding that tea or coffee stain on the surface of your home furnishings, and that is where custom coasters come in as a great merchandising idea to prevent this from happening.

These custom coasters are made from premium oak wood, which have excellent heat protection qualities and hide the brown stains from the tea or coffee much better than when made on your wooden surfaces. Oak is also an eco-friendly material and is very durable, meaning these items have a long product lifeline.

These custom coasters come in a square design, and the top can be printed with your own company design making the branding potential for these coasters great. They would make excellent promotional gifts as free gifts in on pack merchandise, sold in sets as a gift with purchase item or as free giveaways during events and campaigns.

Why do custom coasters make good merchandise?

Increase brand awareness. Coasters make very practical gifts and can be used at home, in shop store displays, or even in the office, boosting plenty of opportunities to show off your cool designs, and brand logo.

Expanding product range. If you are a drinks company, especially in the alcohol, coffee and tea industry, these coasters could make the perfect product for promotions in introducing a new product range. Custom coasters can be designed to match your new product range designs.

Effective Marketing Campaigns: Eco-Friendly Water Bottles

Plastic water bottles are on the way out in modern society, if you need to take water on the go or outdoors it is easier to use these products for a much more eco-friendly take on adventure.

These versatile water bottles are perfect for travelling, camping, hiking and so on. When considering when this kind of giveaway could be used, we would recommend for camping or fitness promotions,  as thesereusable bottles are a new  sturdy alternative.

For outdoor enthusiasts, hikers and climbers, this bottle will not be too heavy, but for those who need durability and versatility, this water bottle is the best option.

Why these branded stainless steel bottles are good for your Camping Promotions?

Practicality. Even the most simple of  bottles are hard to scratch and can withstand all the denting. Moreover, with vacuum insulation these promo stainless steel have added heat and cool resistance. 

Brand Awareness. This bottle can be branded with your logo and image, when this promo bottle is used by your customer outdoors, your brand will be seen by many people if you want to provide your customer this as on pack gift.

Due to this reason, this is a great product for some companies which provide customers with travels goods and necessities. It is a good item to use as a gift with purchase item with the purchase of other hiking and camping promotions goods.

Merchandise in Style: Effective Marketing Gifts

The beverage industry is highly competitive so marketing gifts are highly important way of withstanding market strength. Simple and effective marketing gifts may include a beverage glass, whether you enjoy champagne, fruit juice or a glass of water you will always be in need of a proper glass. Why not use a creative marketing tool to do this?

This is a great marketing gifts ideas for your brand. The beverage industry has become highly competitive so promotional products and marketing gifts are a great way to capture the interest of your consumers within a reasonable budget.

This will attract new customers to purchase items from Elit. It will also boost brand recall for existing customers. This will create free advertising and encourage them to make repeat purchases. Customers will also be enticed to spend at least $30 or so in order to redeem the promo gift. This will spur customers to make impulse purchases and spend more than what they usually would spend.

Innovative Merchandise: The Ice Bucket Challenge

Ice Buckets are an excellent and very visible advertising tool.  Cold drinks are a big part of pleasure in life. For parties or meals having a nice ice bucket on the table to keep your drinks cold is always a nice thing to do!

There are many factories in China and India who can offer standard designs for beer buckets. However, the design of your bucket will be the one who will determine the success of your campaign. 

Custom Ice Buckets for Vodka:  Since these drinks are usually sold for much more than beer, we can note that most of the time vodka buckets are also of higher quality, more complex in design and more ornate.

Even the best wine or champagne do not have the same taste when it is not cold. To ensure that your beverages are always at good temperature, you definitely have to use an customized ice bucket. That will make you stand out from the crowd as well.

Premium Margarita Glasses for your Next Campaign

This product is both stylish and pinpoints the essence of what a margarita stands as a type of liquor. Since the margarita glass can be used for many occasions, it makes this gift very practical for using at home, at events or for a sneaky tipple somewhere.  Because of its stylish design, customers will want to buy this product as it makes a great incentive to buy because the gift is more valuable.

Furthermore this branded glass and on-pack packaging can be personalised. The brand or logo can be engraved, laser embossed or printed on such glasses. This can help to provide high visibility for brand.

Having glasses as GWP advertisements is a very popular marketing strategy in the alcoholic beverage industry. Shot glasses are most commonly given away during gift promotions. And do are other glassware varieties including champagne glasses, stein glasses, martini glasses, pint glasses, etc.

Innovative Solutions for your Liquor Brand- Bottle Holders

The best liquor companies always give importance to style when it comes to displaying their bottles in stores and bistros. It is their obligation to create such merchandise to make that possible every time. Although these types of items are not practical when it comes to a normal marketing budget, it is an investment for your brand's image and such rewards will be evident in the long term for sure. 

Bottle containers are quite similar to Glorifiers in a sense that both complement a bottle's appearance from the consumer's perspective. These types of merchandise are effective tools in communicating your company's brand image to your client. Your chosen design is distincly recognised by your target market may it be a rustic or even a modern themed one.  

This type of product relies mostly on the design as it is its main purpose, to attract and astonish. Another plus that you can apply is adding a bit of functionality in your design. Great design can go a long way but it takes a level of functionality to amp up your brand to a consumer's choice of purchase. Adding a functional factor in the merchandise you produce transforms your brand to something they need rather than just something they want. 

In coming up with products to uplift your brand, design should collaborate with function in order to achieve a brand's full potential. In this industry and modernising world, style is just as important as function.