Merchandise Ideas: Unique and Iconic Headphones

Excellent idea for your brand placement: High-end Headphones. Do you see how featureless print “wireless headphones” can be perfectly replaced by your corporate logo? We definitely do. That is why we advice you to choose this very product for your marketing campaign.

High-end headphones like the ones in this blog boast extraordinary sound, build quality, and comfort for music lovers. With impressively clear accuracy, their sound profile tones are hard to resist.

A great variety of business should consider the implementation of this  promotional idea: a recording studio, music store, electronic music production and DJ school, any store selling techniques. They can be used as present, given with purchase over a certain amount of money, or as a giveaway in the honor of your company’s anniversary, or for internal marketing, as a holiday gift to your best employees.

Merchandising Ideas: Rustic Chopping Boards

Chopping boards are an essential item in the kitchen. Being used nearly daily, they can function as a centerpiece and make a great Merchandise Idea.

 Why do we like this Idea?

Additional Customers: Because this is such a trendy item at the moment, customers who are looking for the newest addition to their kitchenware might be attracted to this unique cutting board. Using premium items such as these custom shaped chopping board as Gift with Purchase will definitely make you stand out from all your competitors who don’t offer anything extra.
Design Appeal: The use of two different materials gives this cutting board an absolute “edge”.  There are many different shapes and sizes, so it’s easy to find a shape that best fits your Company Promotion.
Good promotional product: There is much Branding Space on the cutting board. For example, your logo or slogan could be heat branded onto the wood part. Either option will make your brand be noticed!

Merchandising Strategies: Matching your Liquor with Premium Glass

Custom made whiskey glasses not only capture the essence of your liquor, they also showcase your brand’s depth and specialization in this field. By serving your rum in a signature, custom-made glass, your brand brings its small piece of history to the present (and even to the future).

Why is an on-pack gift great as a marketing incentive?

Point of sale promotion. This glass could be used in bars or at home on display in your drinks cabinet to promote your whiskey brand. When buying a glass of this specific brand of whiskey, customers tend to like their drink served with a matching glass to accompany the drink. Therefore, this premium glass will be on show to more customers, the nicer looking the glass, the more likely the customer will buy this rum.

Increase the perceived value of the product. This means that customers are more likely to pick a specific product over competitors in the same industry.  By offering an on-pack gift  that is used together with the actual product along with a premium packaging, the perceived value is increased even further.

Brand awareness. Because of its novelty factor, this promo glass will interest customers to buy, because it offers more than other whiskey brands at that time. With the higher level of interest about a premium item, the more recognition your brand will receive if you stamp your logo on it.

Collaborative Merchandising: MCFC and Wolf Blass Products

With the ongoing buzz about the MCFC's road to a football title, Wolf Blass and Manchester City Football Club are coming together to execute a co-branding line of premium merchandise for their consumers and fans all around the world.

Premium Merchandise - MCFC Football Jersey

Wolf Blass and MCFC have printed their logos on the clothing which is an ideal way of increasing their brand awareness. With both the traditional football jersey design and fashionable tees available, these premium products are bound to capture the attention of your consumers as well as fans.

There are many ways of printing logos onto shirts:

• Foil Stamping

• Silk Screen Printing

• Embroidery

• Heat Transfer & Sublimation Printing

• Colour Changing

Wild Turkey's Mason Jars as Marketing Gifts

Wild Turkey has offered a marketing gift with a purchase of their branded bourbon. If you're currently in the liquor industry looking for marketing gift ideas, then look no further.

Marketing gifts are merchandise produced for marketing programs which often result to companies giving away products in order to promote and improve the brand's image. Marketing gifts are a fantastic strategy in order to increase brand awareness and recognition, leaving a positive impression for potential consumers.

Wild Turkey's mason jar is a superb example of a successful marketing gift idea. The Jar adds another dimension to the bourbon experience that is not only going to increase satisfaction of the buyer but also, with the Jar being branded, is sure to entice other worthy customers to leap forward and seek out the Wild Turkey brand.

Benefits of Implementing Marketing Gifts

A Marketing Gift brings many benefits to your company:

Strengthens Loyalty - When customers receive a gift, their previewed image of that company will undoubtedly increase. This in turn will increase customer retention, an important long-term benefit.

Effective Advertising - Customers would love to show off their gifts, particularly this case of a good quality mason jar. As a result, this will create a large influx of positive word-of-mouth advertising, a truly essential and silent way of marketing brands.

Increased Awareness - By creating a marketing gift with the brand logo printed on it, this will be seen by the eyes of other potential consumers when in use. Therefore, will spread the word of the brand and eventually lead to new and valuable customers.

Increased Sales and Profit - Ultimately the above benefits will combine together in the long-run to help increase sales and overall profit.