Functional Merchandising: Premium Money Clips

Looking for the perfect gentleman’s fashion accessory? Money clips could be the ideal product for you.  Money clips symbolise professionalism and practicality in white collar business.  For service industry professionals, complete your staff uniforms just as you would with lapel pins to take presentation up a notch.

Perfect for premium incentive or targeted promotions, money clips allow you to showcase your corporate logo with style and functionality.  These products offer a large variety of choice in term of materials include:

• Glass

• Crystal

• Enamel

• Onyx

• Textiles

• Stainless

• Precious Metal

• Leather

Being highly customisable in terms of aesthetics, material or shape,  it is a very good product to be given in either corporate or marketing purposes.  If the gift is not directed toward customers, money clips can be a great way for new employees to feel part of the company. Why not include them in welcome packs for employees or supporters for sports teams?

Premium Merchandising: Premium Shot Glasses

Any product item at Duty Free is a real looker. It is so easy to get lost in time when you are in this store anywhere in the world. Their displays are fabulous; there is a huge variety in terms of the products. The gifts with purchase merchandise are at the best spots too. It’s great when shoppers do not have to move items to find the ones they like.

3 Perks of this Item at a Duty Free Store

Elegant-looking. The shot glass is premium yet simple and has the Skyy Vodka identity embedded to it. This is what makes it look presentable and posh. The packaging of such gift is very important, as it will affect the image of brand and value of your merchandise.

All-in-one GWP. These types of shot glasses can be given in sets for every purchase. Customers can now enjoy the liquor with more people using similar glasses. They do not have to buy new. Thus, it creates additional and nice advertising for brand.

Well-placed Brand Logo. They are absolutely eye-catching and impossible to miss. However, they don’t need to do it to find the brand name as it is located at the front face of the shot glass. It can definitely help increase brand awareness whenever people use it.

Merchandising Strategies: Matching your Liquor with Premium Glass

Custom made whiskey glasses not only capture the essence of your liquor, they also showcase your brand’s depth and specialization in this field. By serving your rum in a signature, custom-made glass, your brand brings its small piece of history to the present (and even to the future).

Why is an on-pack gift great as a marketing incentive?

Point of sale promotion. This glass could be used in bars or at home on display in your drinks cabinet to promote your whiskey brand. When buying a glass of this specific brand of whiskey, customers tend to like their drink served with a matching glass to accompany the drink. Therefore, this premium glass will be on show to more customers, the nicer looking the glass, the more likely the customer will buy this rum.

Increase the perceived value of the product. This means that customers are more likely to pick a specific product over competitors in the same industry.  By offering an on-pack gift  that is used together with the actual product along with a premium packaging, the perceived value is increased even further.

Brand awareness. Because of its novelty factor, this promo glass will interest customers to buy, because it offers more than other whiskey brands at that time. With the higher level of interest about a premium item, the more recognition your brand will receive if you stamp your logo on it.

Merchandising Tips: Premium Cardboard Packaging

Packaging plays a very important role in increasing the perceived value of the promo gift you are offering. Premium gifts offered as an on-pack promotion are often low end products. Customers may be able to tell and the product will lose its appeal. Here are some ideas that you can use to make your campaign successful.

Why is this custom packaging really effective for your promotion？

Customers attraction. When companies change the style of promo packaging they are more likely to attract new customers.This is because usually people pay attention to new things.

Full Custom. Designing the package, companies can make use of certain colors, patterns and shapes to entice the target audience. Packaging boxes can also make your brand more valuable and more expensive. Custom packaging also offers a big branding area , so it is the best way to communicate with customers. It is also quite discreet which may make customers choose to buy over other leading brands in that same industry.

Product protection. This custom packaging is actually essential item for condom production. These branded pouches are made of good quality denim, this material is more durable than cardboard. These denim pouches are able to protect against damage, in this case you must be sure in safety of initial product.

Boost your sales. Because your product will become more unique and more appealing to the customers, it will result in an increase of sales. This gives added incentive for others to buy it due to the idea that people will receive more for their money.

Merchandising Ideas: Using PVC Packaging

Why would these PVC boxes be effective packaging options?

Higher perceived value: The clean and well-finished design and the materials used for the boxes and the cubes makes the gift seem not cheap at all. The customer will feel like receiving an important gift and consequently adopt a different approach towards your brand.

Branding: The logo on top of the box is a perfect example of branding. However, not only the box can be branded but the promo whiskey stones as well. Your name will be visible in every glass and single stone cube.

Custom: The design can be changed and made custom, it is possible to use other materials, apply different closing methods, compose personalised sets and so on. The possibilities for customisation are infinite. Are you looking for an high-end or basic promo Whiskey stones set? It is a great idea that suit PWP and gift with purchase campaigns or even as exclusive giveaways.

Functional Merchandise: Premium Bistro Aprons

​There are always kings of barbecue on sunny days that can cook the meat like no one. They love to surprise their guests and make them happy by preparing delicious grilling. Your clients are certainly part of them! These custom canvas aprons are a high-quality product idea that will contribute to a lovely barbecue experience for your customers.

The apron attaches very easily around the waist and neck. It will not only allow the user to cook without getting dirty, but also permit him more ease in handling cooking tools.

We like the practicality of the apron. It has been designed with several pockets and hooks for hanging cooking utensils for meat and dishcloths. Your customers will enjoy cooking safely thanks to this thick and heat resistant product.

Why do we like these custom bistro aprons?

High-quality. The first thing that catch our attention when looking at these barbecue aprons is that they are made of a very high-quality material, and can therefore be used for a couple of years.
Brand visibility. Branding this product with your logo is a perfect marketing idea to improve your brand awareness efficiently and in any occasion, while adding value to your company.

Practical Merchandising: Premium Bottle Stoppers

After congratulatory toasts have been made there might be a little Champagne or sparkling wine left over.  You don’t have to drink it straight away so to keep it fresh plug bottle with a specialised bottle stopper.  This fits nicely on top and creates an airtight seal so that the champagne does not loose its fizziness.

Available in many designs and materials this product is very flexible and can be made ti fit a wide range of budgets.  In addition of being very practical, the champagne stopper is also a nice decorative item!

Customise these with your own design / logo and promote your brand during end of the year festivities.  Perfect as a marketing item for any drinks company, it can also be a good idea as a gift with purchase or on pack bottle necker.

Merchandise Ideas: Cotton Aprons for Functional Use

There are always kings of barbecue on sunny days that can cook the meat like no one. They love to surprise their guests and make them happy by preparing delicious grilling. Your clients are certainly part of them! These custom cotton aprons are a high-quality product idea that will contribute to a lovely barbecue experience for your customers.

The apron attaches very easily around the waist and neck. It will not only allow the user to cook without getting dirty, but also permit him more ease in handling cooking tools. As it is made from high quality cotton, it has a comfortable fit for anyone looking to work in the kitchen or bistro.

We like the practicality of the apron. It has been designed with several pockets and hooks for hanging cooking utensils for meat and dishcloths. Your customers will enjoy cooking safely thanks to this thick and heat resistant product.

Why do we like these custom bistro aprons?

High-quality. The first thing that catch our attention when looking at these bistro aprons is that they are made of a very high-quality material, and can therefore be used for a couple of years.
Brand visibility. Branding this product with your logo is a perfect marketing idea to improve your brand awareness efficiently and in any occasion, while adding value to your company.

Merchandise Ideas: Gifts for Fashion

What kind of companies should offer this premium gift? 

This is a gift that is suitable for companies who are more towards lifestyle. It is one promo gift that companies can offer not only in summer for the beaches, but also for nightclubs and bars; perfect for any beach wear or alcohol companies.

These fedora hats can really help your company stand out because:

• They look stylish, so your audiences will actually be willing to wear them out

• You can customize the color or the band logo to suit a particular theme of your company

• It is relatively low cost and branding is not overly extensive

• Even though it can be a staple product, people still love it. So you get the best of both worlds by having a promo gift that not only has great economical value for your company and also works brilliantly to get your brand name across.

Premium Merchandise: Wolf Blass' LIMITED EDITION Gift Packs

Based on an article by Loetrit Chantharima of LUXURY SOCIETY ASIA: 

Recently, as the official wine partner of Manchester City Football Club (Man City FC) in SEA, Middle East, Africa and Mexico, Wolf Blass is pleased to present the limited edition game pack containing two bottles of Wolf Blass Yellow Label wines together with a pair of the Wolf Blass Man City branded stemless wine glasses.

This collectors’ edition gift set is available in two variants, the Wolf Blass Yellow Label Shiraz and Cabernet Sauvignon, and the Wolf Blass Yellow Label Shiraz and Chardonnay. Both sets are offered at a special price of 1,499 Baht per pack, exclusively at http://www.wine-now.com

These game packs make excellent New Year gifts for Manchester City Football fans to enjoy the rest of the Premier League season, as well as for new and existing fans to discover Wolf Blass wines and share in the spirit of the chase for success under a global brand campaign ‘Here’s To The Chase’ – a celebration of the bold pursuit of triumph.

In Thailand, Wolf Blass wines are distributed by Bangkok Beer & Beverages Co. Ltd. (BB&B).