Innovative Merchandise

Innovative Merchandise, GWP Ideas

Functional Aprons for GWP Merchandise: Added Value to your Liquor Campaign

There are always kings of barbecue on sunny days that can cook the meat like no one. They love to surprise their guests and make them happy by preparing delicious grilling. Your clients are certainly part of them! These custom canvas aprons are a high-quality product idea that will contribute to a lovely barbecue experience for your customers.

The apron attaches very easily around the waist and neck. It will not only allow the user to cook without getting dirty, but also permit him more ease in handling cooking tools.

We like the practicality of the apron. It has been designed with several pockets and hooks for hanging cooking utensils for meat and dishcloths. Your customers will enjoy cooking safely thanks to this thick and heat resistant product.

BV Apron 2.jpg

Why do we like these custom bistro aprons?

High-quality. The first thing that catch our attention when looking at these barbecue aprons is that they are made of a very high-quality material, and can therefore be used for a couple of years.
Brand visibility. Branding this product with your logo is a perfect marketing idea to improve your brand awareness efficiently and in any occasion, while adding value to your company.

Innovative Merchandise, GWP Ideas

Creative Merchandise: Wine Glass GWP by Aperol Spritz

Any product item at Duty Free is a real looker. It is so easy to get lost in time when you are in this store anywhere in the world. Their displays are fabulous; there is a huge variety in terms of the products. The gifts with purchase merchandise are at the best spots too. It’s great when shoppers do not have to move items to find the ones they like.

 

Aperol Wine Glass.jpg

3 Perks of this Item at a Duty Free Store

Elegant-looking. The shot glass is premium yet simple and has the Aperol Spritz identity embedded to it. This is what makes it look presentable and posh. The packaging of such gift is very important, as it will affect the image of brand and value of your merchandise.

All-in-one GWP. These types of shot glasses can be given in sets for every purchase. Customers can now enjoy the liquor with more people using similar glasses. They do not have to buy new. Thus, it creates additional and nice advertising for brand.

Well-placed Brand Logo. They are absolutely eye-catching and impossible to miss. However, they don’t need to do it to find the brand name as it is located at the front face of the shot glass. It can definitely help increase brand awareness whenever people use it.

Innovative Merchandise, GWP Ideas

Ideas for GWP Merchandise: Wine Charms

If you want people to notice your wine products, then giving away promotional wine charms and markers would help!

Wine charms are decorative accessories for your wine glass. They come in various shapes, colors, and size.

These tiny wine accessories are perfect for wine enthusiasts, parties, restaurants, hotels, and degustations.

To make it an effective promotional tool, it is important to consider what type of material would be suitable for your gift with purchase campaign. This will also help you identify the cost of production.

We have come up with a list of wine charms to help you decide which suits your brand. Find out which will make your brand stand out!

Villa Maria CNY Charm.jpg

6 Promotional Wine Charm Gift Ideas to Promote Your Wine Products
Metal/Zinc Alloy: Metal wine charms have a heavy on them but they are sturdy and classy. Customers will love the funky vibe it adds to their wine glass. Painting it with brand colors, embossing/debossing logo, or laser engraving the logo will make it an eye-catching promo gift.

Resin/Plastic: Resin and plastic wine charms are lighter that metal charms and are easy to customize. This type of wine charm can be made in any shapes and sizes to promote your brand. With resin, you can save on tooling, and cut down production cost.

Glass: Like resin, you can transform glass into any custom design. It does not require high tooling cost, so you can save more. Attractive wine charms can be perceived as high quality, hence increasing the product’s value. Wine lovers may even want to collect these shiny charms. This helps encourage buyers to buy more and update their collection. However, it provides limited branding potential.

Wood/Cork: Wood and cork lend a natural and rustic look to your dining table. These materials are light and easy to source. What’s more, they are eco-friendly and production is fairly easy. Incorporating laser engraved logo makes wood or cork ideal wine promotions.

Silicone Markers: Vibrant silicone markers similar to the ones in the photos can easily get the attention of buyers. These colorful markers add a youthful and fun vibe to any gathering. You can customize them to emphasize your brand. We suggest you use your brand color to strengthen brand recall. It can be pantone-matched to achieve ideal color.

Fabric: This type of wine charm may be the most cost-effective wine glass accessory to produce. Materials are abundant and branding possibilities are endless. Because it’s customizable, it’s ideal as a promotional gift for your campaign. Buyers will love its uniqueness.
 

Why Use Promotional Wine Charms?


Aesthetic Appeal: People love pretty things. This can easily grab your buyer’s attention and convince them to try your product. It’s aesthetic appeal can increase the value of your brand. Beautiful branded wine charms can attract more customers and ultimately increase revenue.
Collector’s Item: Unique designs can be perceived as a limited collector’s item. This encourages customers to buy and collect more!
Functionality: Buyers will love the idea of adding a personal touch to their drinks. These pretty ornaments can help them identify their own glasses.

Innovative Merchandise, GWP Ideas

Collectible Merchandise: Putting Your Brand at the Right Places

What’s a flask without whisky or whisky without a flask?This promotion provides customers using Irish stores the opportunity to not only get two bottles of whisky but a fantastically branded flask as well.

Wild Turkey Hip Flask.jpg

 

Why do we like this branded hipflask as a promo product?

High quality. We provided customers with a high quality promotional product, which in turn reflects the sort of quality first time customers can come to expect from the brand.
Boost in sales. This gift with purchase strategy will attract more customer to try the product and to purchase 2 bottles in order the get the premium gift.
Customer loyalty. Customers which have already tried this brand’s drink will also be delighted with the free branded hip flask promo, and provided they receive excellent service for their loyalty,  the business will continue to attract more and more customers through positive word-of-mouth.


Thus, a free branded gift with purchase, when executed correctly can be an effective way for a brand to market themselves on a regular or seasonable basis.

GWP Ideas, Innovative Merchandise

GWP Merchandise: Wild Turkey LIMITED EDITION Coasters

Coasters also make a great brand introductory tool especially when used in a bar or restaurant without being too forward and eager. Since they are made from premium materials, these coasters can last through everyday use and re-use and can significantly reduce the amount of biodegradable resource that you may have been using for years by opting for paper products to protect your surfaces.

a2.jpg

At Merch and Effect, we know the importance of creating a lasting impression even through tiny impressions such as a coaster. We take in the image of the brand and match our designs to the brand's personality and execute it with suitable and premium materials that will surely put your brand in the best light.

Innovative Merchandise

GWP Merchandise for Premium Liquor Campaigns

Here are some merchandise you can include in your choices for GWPs

  • Custom Drinks Glass

  • Bottle Stopper

  • Custom coasters

Amarula Coaster.jpg

Stylishly designed and reusable, they are a great decorative addition to any drinks occasion.  In terms of Utility the gifts work well.

Coasters are capable of protecting table surfaces from condensation and potential scratches by providing a place for drinks to rest upon.
Bottle Tops can be used to replace the standard top of your bottle to give a higher end feel for storing the drinks at home between drinks.
Custom Drinks Glasses play a large part in how different drinks are consumed.   See the Belgian Beer blog for more info.

Innovative Merchandise, GWP Ideas

Corporate Merchandise Ideas: Custom Pen Holders for the Office

Promotional office supplies are seen everywhere, be it on the desk, as purchase gifts, or given as giveaways during events. In general, they make extremely useful products and this in turn provides them with a strong marketing influence when branded.

Counter top pens are one stationary item that is used everywhere, be it in supermarkets, in company receptions, offices, banks, schools to name a few and because of this they hold a great deal of branding potential in increasing your brands to awareness.

The great thing about desktop and counter top pen holders is that they can be custom shaped. Take these holders as an example, the right with a more standard design, the middle with legs, and the third a cooler spiral pen holder.

They may at first seem like standard stationary items, but when customised they can reflect your brand image all the while remembering that numerous people daily will use these holders in a variety of different places.

a1.jpg

Promotional office supplies and how can they increase brand awareness?


Brand exposure. Firstly, these counter top promo pens are extremely practical when it comes to quickly filling out forms and are seen in countless places and therefore they will be seen and actually experienced by a lot of potential people. With a custom design and branding people will pay more attention to them and your brand consolidating your brand recall.
Brand value. Counter top pens can sometimes be viewed negatively because of their boring design and lack of ink. However, if you design them well and make sure the actual pens work, customers will have a more positive experience and will be happier, thus viewing your brand as better.
Free advertisement. Usually placed right in front of your eye, they are also hard to miss, meaning people will always unintentionally notice your brand leading to free advertisement.

Innovative Merchandise, GWP Ideas

Simple and Effective Merchandise: Custom Keyrings as GWP

Provide your clients with their keys to success with this new premium keyring. A great tool that reminds users of your brand and how you’ve helped them.

a3.jpg

 

This stainless steel keyring can be put on easily. This allows the user to find their keys easily. It is a useful portable product that displays your company logo. This  gift adds value to your brand. When this is used, it can remind the user that your company continues to support them long after a contract or event is finished.

We believe that this gift could be used for marketing campaigns. Especially for companies that provide support services. Such businesses can include companies that provide training, business development, insurance or creative agencies.

Innovative Merchandise, GWP Ideas

Merchandise for Travel: Universal Adapters for your Consumers

Are your clients frequent international travelers?

Then give them a useful and convenient gift that they can take anywhere.   Why don’t you customize a universal travel adapter to fit various power sockets – can even include USB charging option…

Beringer travel Adapter.jpg

Universal adapters you can find on the market usually cover all the major countries. You could also go for a simpler item for just a few markets or a complete model for all eventualities.   Change the logo and color printing on the adapter to make this stand out. Chose a variety of different shapes for this item or a carrying pouch to suit your brand image.

GWP Ideas, Innovative Merchandise

Marketing Strategies: Logo Patch on Merchandise

Differentiate your customers experience by offering them high-quality custom aprons! An indispensable accessory for your kitchen’s customers to cook either pasta or a menu worthy of the biggest tables. This vintage kitchen apron turns any Sunday cook into a Michelin-starred chef.

Such marketing products will make your customers happy thanks to an original design and a high-quality material. They will enjoy an apron which composition is made out of 100% cotton and resistant material, adjustable cords and easy to care for. For sure, you will bring light to their kitchens.

Furthermore, on the vintage apron, you will be able to put your brand logo easily and thanks to a great visibility of your brand image, your company will experience an increase in sales.

In addition, those high-quality vintage aprons come in a huge range of colors which you can customize in different ways. As a result, with such a unique product, your promotion will be impressive!

Matua Throw Blanket 3.jpg

Why using custom aprons for your promotion?


Brand exposure :  Your company will benefit from a good brand exposure as the logo is well placed on the apron. For sure, this product will enhance your brand visibility when your customers will use it, as the brand logo will catch people’s attention.
High-quality:  With this 100% cotton, durable and eco-friendly vintage apron,  you will impress your customers as it is such premium marketing gift.
Practicality: Customers will enjoy to have this apron as it is a very useful accessory in every kitchen. Moreover, the pockets can keep all your customers favorite supplies. It makes a good promotional product.