Merchandising Techniques: Classy and Smooth Ice Buckets

Ice Buckets are an excellent and very visible advertising tool.  Cold drinks are a big part of pleasure in life. For parties or meals having a nice ice bucket on the table to keep your drinks cold is always a nice thing to do!

There are many factories in China and India who can offer standard designs for beer buckets. However, the design of your bucket will be the one who will determine the success of your campaign. 

Custom Ice Buckets for Vodka:  Since these drinks are usually sold for much more than beer, we can note that most of the time vodka buckets are also of higher quality, more complex in design and more ornate.

Even the best wine or champagne do not have the same taste when it is not cold. To ensure that your beverages are always at good temperature, you definitely have to use an customized ice bucket. That will make you stand out from the crowd as well.

Affordable Merchandise: Functional Tritan Cups for Brand Visibility

Why you should consider promotional plastic cups for your campaign?

Tritan cups are just great as an item for your marketing campaign which will increase brand visibility and the image of the company. This product can be associated not only with alcoholic brands and beverages, but also with soft drinks and non-alcoholic. It can be perfectly utilised for promotion in bars, at outdoor events, corporate parties or banquets.

Plastic cups come in high end packaging giving a VIP feeling to the product and adds perceived value. The packaging can be completely customized with your brand requirements and go along with your corporate style.

These types of cups are a great idea because:

1. For production we use a special type of high quality plastic – Tritan. This is very flexible and a durable material which makes the cups almost unbreakable! This is a great advantage and it allows you to use plastic cups for outdoor events.

2. Cups can have any classic shape such as wine/champagne/cognac glass and are available in any standard volume – e.g. 350 ml, 600 ml, 650 ml. You could even have a rocking whiskey glass or in fact any the shape to fit your design and requirements. It’s completely customisable!

3. Good quality material gives a high end feel and sophisticated look.

4. Available in different translucent colours and 1 colour logo printing on the cup.

5. Tritan is the best plastic material and most suitable for production of tableware, as it is totally food safe.

Functional Merchandising: Premium Bag Hooks

A handbag hook is a perfect companion for any girl to keep their handbags off the ground.  This helps keep your handbag clean and prolong its usability. Besides, this handbag hook also shouts out as a fashion statement. The simple yet posh design stands out from other conventional handbag hooks that may come across as too loud or cheap looking.

How can offering a handbag hook be helpful?

On a marketing level, offering a functional gift reflects well on the company. It shows that the company is customer orientated and they is also a gesture of generosity to them. Customers that receives gift will usually be more loyal or receptive to future products or gifts from that same company.

Furthermore, by offering such premium gifts it will also promote the products of the company. It helps create brand recall in the minds of customers. They would then have the perception that your company is reliable because your gift could be something they see every day.

Innovative Merchandise: Portable Speakers for your Brand

You can’t get any more multi-functional than this cool smart promo speaker idea! Use Bluetooth, listen to music, take phone calls or use it to read your favourite book at night, it does it all.

This multifunctional Bluetooth speaker is very appealing with its ability to allow you to take mobile phone calls (not something seen with speakers).

Furthermore, this item offers not only the ability for hands free contact with other people via phone, but with its changeable night light function gives people the opportunity to have a reading light for bed without damaging eyes.

Why we advise you to use this merchandise for your brand?

Boost your sales. You could offer this product to your customers as purchase with purchase. In this case a Bluetooth speaker can catch customers eyes and motivate to make some purchases. As a result you could achieve the increasing of sales and make a huge profit.

Design appeal. This smart promo product is made of metal. The design looks attractive and modern and will suit any décor. This multifunctional Bluetooth speaker provides a lot of space for your companies or brands logo. Allows easy application of a logo to the light or the side of the metallic bottom.

Makes brand more important. Give this product as a gift for your high-end clients or partners and you must be sure that they will never forget this nice gesture. It will strengthen the partnership and increase your brand value.

Practicality. It is a excellent idea to use this as a portable audio system during parties with friends and gatherings with family, or even as a lamp during camping. It is easy to carry and convenient to use, doesn’t take up a lot of space and even has a slot for SD memory cards. In this case you wouldn’t have to worry about your mobile phones battery level.

Classy Merchandise: Premium Wine Glasses for GWP

Any product item at Duty Free is a real looker. It is so easy to get lost in time when you are in this store anywhere in the world. Their displays are fabulous; there is a huge variety in terms of the products. The gifts with purchase merchandise are at the best spots too. It’s great when shoppers do not have to move items to find the ones they like.

3 Perks of this Item at a Duty Free Store

Elegant-looking. The shot glass is premium yet simple and has the Skyy Vodka identity embedded to it. This is what makes it look presentable and posh. The packaging of such gift is very important, as it will affect the image of brand and value of your merchandise.

All-in-one GWP. These types of shot glasses can be given in sets for every purchase. Customers can now enjoy the liquor with more people using similar glasses. They do not have to buy new. Thus, it creates additional and nice advertising for brand.

Well-placed Brand Logo. They are absolutely eye-catching and impossible to miss. However, they don’t need to do it to find the brand name as it is located at the front face of the shot glass. It can definitely help increase brand awareness whenever people use it.

Innovative Merchandise: Travel Adapters for Active Consumers

How This Custom Adapter Can Be Suitable For Your Next Campaign:

Large Target Market – With the custom adapter being usable for both travellers, anyone with an electronic device and even vehicle companies. This product has huge potential to entice a wide audience from different markets and can always be an attractive Gift with Purchase in any of these industries.
Easily branded – The two in one custom adapter is a rather plain product and therefore means it is very open to a range of branding designs. Whether it’s small or covering the whole promotional product this adapter can have the potential to adapt to any companies style.
Range of colours – Including great selection of potential branding methods, with the product being plain, it can also be made into almost any colour, further associating itself to a companies, branding culture and promotional style. Whether it’s orange to attract attention or blue to fit a companies design, it is easily flexible for any industry.
High perceived value – With this custom adapter having multiple electrical inputs as well as two USB output ports, it differs itself from all the other travel adapters. With a companies branding and colouring also on it, this will create a much higher perceived value and will certainly increase the customers interest and desire further.
Always visible to clients – Whether it’s in the car, at a hostel, or just outside at an accessible power source, this product will always be on show. The point in which brand activation will be maximise is if the USB port is shared with other travellers or fellow car users, promoting not only the brand itself but the unique and innovative functions of this product.

Outdoor Merchandise: Premium Matua Cooler Bags

Cooler bags are popular products for food storage by keeping your food and drinks compact, insulated, cool and safely organised to avoid spillage. And with the season for being outdoors upon us already in some countries, now is the time to think about branding your own to show off in the sunshine.

What sets these cooler bags apart is their ability to carry around two bottles of wine at once. This design will make it so much easier to have an outdoor wine session without worrying about bringing too little booze. 

Why use promotional cooler bags for your brands marketing projects?

Brand awareness. Cooler bags come in a variety of sizes and shapes. Regardless of size cooler bags have a large branding potential because the outside can be completely designed to show off your brand and logo. You can also design these bags to reflect themes. For example, camouflage like this would be a good theme for camping and outdoor companies.

Free advertising. Cooler bags are mostly always used outside and will be visible to lots of people, if your bag is designed well it will attract more brand attention and therefore will have better brand recall.

On-Premise Merchandise: LED Bottle Glorifiers

Bottle glorifiers are great tools to capture the attention of patrons at clubs, bars and restaurants.  Bottle glorifiers display spirits and beers in the most attractive manner to capture the mood and image of the individual drinks.  The display is a strong on site advertisement and a good display will result in greatly increased sales.

Nowadays, bottle glorifiers are very popular premium items. A glance through the market and we will find  wide variety of bottle glorifiers.

Colour, is one of the most basic branding requirements and we are able to match the pantones of the drink we are promoting. This Wild Turkey bottle glorifier definitely exemplifies quality and class due to the use of multiple high end materials. Lighting or Sound can also be integrated to improve the overall outlook of the display. To promote a wide range of alcoholic beverages, some bottle glorifiers contain more than one bottle showcasing the depth of the brand. We can also arrange for this kind of POS to be adapted for tastings across the range of tastes or vintages of the product.

Functional Merchandise: Rustic Ice Buckets

Ice Buckets are an excellent and very visible advertising tool.  Cold drinks are a big part of pleasure in life. For parties or meals having a nice ice bucket on the table to keep your drinks cold is always a nice thing to do!

There are many factories in China and India who can offer standard designs for beer buckets. However, the design of your bucket will be the one who will determine the success of your campaign. 

Custom Ice Buckets for Vodka:  Since these drinks are usually sold for much more than beer, we can note that most of the time vodka buckets are also of higher quality, more complex in design and more ornate.

Even the best wine or champagne do not have the same taste when it is not cold. To ensure that your beverages are always at good temperature, you definitely have to use an customized ice bucket. That will make you stand out from the crowd as well.

Lifestyle Merchandise: Premium Notebooks from Matua

If you are looking into maximising your marketing budget this year, then you should invest on corporate gifts! Most people like to get things organised to welcome the beginning of the year. Help your clients and business partners to get organised. A thoughtful gift is always appreciated far more than its actual value. Here are some ideas on how to make notebooks interesting and useful!

This gift is highly customisable. You have many options on colour and material. PU can be a very good material for this if leather is too luxurious for the target audience. Having a large surface area, you can choose to brand it prominently or subtly. You can even customise the finishing. Try using foil stamping to make your brand more visible.

Corporate gifts can strengthen your brand image and your ties with your partners. It also increases brand awareness. It is a form of a subtle investment. Using your marketing budget for corporate gifts will enforce brand recall and hopefully generate more collaborations.